Six businesses (big and small) that can thrive with a good website
If you are looking for new customers and trying to grow your online presence, you need a website. After all, with 36% of consumers discovering new businesses through online search engines, it’s obvious to have an online presence with a well-designed website to showcase your products and services.
When it comes to costs, small businesses are on a tight budget and it can be difficult for them to justify the extra costs of running and maintaining a website in their monthly book.
But these companies should also be aware that there are plenty of affordable ways to build a compelling website that simultaneously guarantees a great return on your investment.
On the flip side, if you think having a website is irrelevant to your business and is preventing you from having one, think again.
Whatever its nature, every business needs a website to establish an online presence and communicate with customers. To illustrate this point, we’ll take a look at a few businesses that you think don’t need a website, and show why they do.
In this category we can include different types of companies; clothing, manufacturing, automotive, agriculture. So if you are relying on the internet for sales then you need a website to sell your retail products. Not to mention that retail businesses must maintain an online presence to keep up with their competition and survive, let alone thrive.
It’s easier to go online and order your favorite products with just a few clicks, right? But getting a website won’t be enough these days. You will need more tools at your disposal to impress your customers and prevent them from switching to competing sites.
There are many resources available online that offer digital tools to help businesses achieve their goals. If you check the reviews and comparisons of the digital supermarket, you will have a better understanding of the tools you will need to make your business successful online.
Gone are the days when you had to visit your local travel agent’s office to get quotes for your next vacation. Travel enthusiasts use the internet through their smartphones, computers and laptops to search for travel agencies that provide the required travel services.
So if you are a travel agency that relies on a traditional brick and mortar location, building a website for your business will ensure your business is seen as a trusted resource for its customers.
Not to mention that a 24/7 website allows you to serve customers regardless of their location.
It is a well-known fact that millions of hotels around the world welcome travelers from different countries. They couldn’t do it if they didn’t have a website.
If you’re a hotelier looking for clients overseas or even a few hundred miles from home, you can’t reach them without a website.
Without a website, you can only market your business through traditional marketing techniques such as billboards, TV / radio ads, and word of mouth, but that won’t get you far.
So, to cater to a larger customer base, provide them with a functioning website where they get information regarding reservations, flight times and other necessary details.
Any business looking to be successful in its respective industry must have an online presence, and healthcare facilities are no different.
An online medical resource will play a vital role in improving the reputation of healthcare facilities while gaining more healthcare consumers in the process.
After COVID-19, a growing number of patients are looking for online resources for information on various conditions. They also prefer to make appointments online rather than going to the hospital or standing in line for hours.
So whether you want to grow your healthcare business or help the community, a website will allow you to communicate and interact with a larger audience.
On the other hand, a healthcare website that acts as a resource will help users list the medical services, treatments, procedures and elective surgeries offered by hospitals in a specific area, enabling users in that area. to avail themselves of any service they wish.
Rental / repair of exotic cars.
Your car may have broken down a few times in the past, and you will likely have a local mechanic referent for repairs. But don’t you think that it would be better to take it to a reputable company, especially if you own an expensive and luxurious car?
If you own an exotic rental / repair business, your website should show that your business is an authority in that niche. So whether you are repairing exotic cars or renting them out, you need a website to appear like a professional service.
After all, why would someone in their right mind lease a Lamborghini for $ 3,000 / day from your business if your website looks outdated or you don’t even have one in your inventory?
So, make sure you create a great website with images, descriptions, and multiple customer reviews that you’ve responded to if you want your business to be successful.
If you own a restaurant that isn’t visible on Google or Google Maps, don’t expect customers anytime soon.
In fact, you will see customers sitting in a restaurant across the road because they found it through Google Maps.
Customers today conduct Google searches on their smartphones where the ‘Touch to Call’ function allows them to contact the restaurant of their choice and make reservations on the go.
But, if your restaurant does not have a website, you will be depriving yourself of this feature and your customers. Create a website that lists the cuisine you offer with images of your restaurant’s decor and exterior design to entice the customer to come in and enjoy the experience you have to offer.
Ultimately, your business website is your most effective marketing tool. Not to mention that a well-developed website will allow you to stand out as a bearer of authority in your target industry. After all, you have no idea how many customers visit a website just to click back because it looks outdated or takes a long time to load.
Still, if you run a type of business listed in this article, you can improve your online presence by building a website for your business.